HANGZHOU,China,Oct. 21,2024 --On October 20,Lynk & Co hosted the 8th anniversary celebration of the brand,reflecting on impressive achievements since the brand was launched in 2016 in Berlin,Germany. As a global new premium brand,Lynk & Co has achieved numerous outstanding achievements in the past 8 years,demonstrating the strength of the brand.
Extensive Product Lineup
As a joint venture co-founded by Geely and Volvo,Lynk & Co embodies global perspectives,integrating advantageous resources worldwide. With eight years of dedication,it has expanded its product lineup to 10 product series,covering compact to full-size models across powertrains including ICE,HEV,PHEV,and BEV. The first all-electric sedan Lynk & Co Z10,built on SEA,wasintroduced in Gothenburg,Sweden in June 2024,expanding the existing product lineup and showcasing brand breakthroughs in new energy vehicle building.
Revolutionizing Design Language
Over the past eight years,Lynk & Co has continuously innovated its design language. Inspired by the changing urban lights and shadows,it has iteratively created the second-generation design language "The Next Day" based on "Mega-city Contrast". The Next Day concept car debuted in 2022,showcasing a fresh interpretation of the Mega-city Contrast design philosophy. Since the launch of Lynk & Co 08 in 2023,the advanced design language has been utilized on new energy models.
Outstanding Product Performance
Powerful performance has been a long-term focus for Lynk & Co,with racing DNA infused with its products. With 6 World TCR champion titles from 2019 to 2023,Lynk & Co has proven its product performance in on-track races. With race-level product tuning,the brand empowers mass-produced vehicles to achieve excellent driving performance for everydayroads.
Accelerating Global Strategy
Since the launch of Lynk & Co's global strategy,the brand has accelerated its market expansion and has been actively launching in EU,SEA,MENA,and LATAM. Until September 2024,the brand has laid out nearly 700 channels,covering landing scenarios like Lynk & Co Centers,Lynk & Co Spaces,and Lynk & Co Clubs. Guided by "More Than a Car",the brand is committed to co-creating a personalized and connected space with global enthusiasts,bringing diversified car-buying and in-store experience to consumers.
From the birth of the brand in 2016 to the present,Lynk & Co has achieved remarkable results and gained the support and love of more than 1.24 million users worldwide. It has become a unique brand with global character,race culture and social attributes that change the automotive industry. Looking ahead,Lynk & Co will continue to deploy in the global market,challenge conventions,and accomplish more development milestones.
About Lynk & Co:
Launched in 2016,Lynk & Co is created for the new generation of open urbanites. Lynk & Co is not just a new car brand but a new brand in the car industry. Born global,open,and connected,the brand aims to build an open platform connecting people,cars,and the world.
Contact:
lynkco.media@lynkco.com